Top performers present a show for their fans in an intimate setting. Concerts are to be broadcast afterwards on Acht. The series will be kicked off by School is Cool on Saturday 22 March.

Belgian acts feel right at home in AB. After all, at least 40 to 50% of the bands that perform in the AB are Belgian. Often, they set their first steps on stage years ago in the Club and have gone on to grow into the AB Box or Main Hall. With CLUB BELGIQUE by Samsung we return Belgian acts – who have certainly already earned their stripes – to the intimacy of the AB Club and do so only for their very biggest fans, who want to see their favourite Belgian band at work from very close by before they get back to touring in other or bigger halls. Space is limited.

Those who don't manage to purchase tickets can still win them via de AB or Samsung channels. What's more, the concert will be broadcast on ACHT a few weeks later.

Why Samsung supports Club Belgique?
"A partnership with the AB and the development of a project like Club Belgique corresponds perfectly with Samsung' business-DNA. Samsung-users simply are fervent music-lovers and as a company Samsung always wants to motivate its users to be their best selves. So there doesn't have to be a more appropriate reason to again work on this sort of cultural event. Club Belgique is a perfect example of how we can support local talent and passion for music and help it flourish."

SCHOOL IS COOL ‘Nature Fear’

They earned the winner's prize at Humo’s Rock Rally ’10, led Stubru’s ‘De Afrekening’ for weeks on end with top discs like ‘New Kids In Town’, ‘Warpaint’, ‘In Want Of Something’ and ‘The World Is Gonna End Tonight’, won over the audiences of Rock Werchter and Pukkelpop along the way, and got the country dancing with their monumental debut ‘Entropology’.

Four years of work for the collective from Antwerp, but School Is Cool has managed to conquer a permanent place in the wonderful world of national edgy pop with their inexhaustible energy, atypical rhythms, eighties synths and übercatchy refrains.

The sequel to this success story answers to the name ‘Nature Fear’, the second long-awaited issue by School Is Cool – who all sat together in the producer's chair for this one. For the mixing & mastering they headed off to The Big Apple where their songs were befittingly handled by audio engineers Scott Jacoby and Emily Lazar, aside recent work by HAIM and Vampire Weekend.

Forerunner for the album, ‘Black Dog Panting’ reveals an interesting, more electronic sound where School Is Cool merrily mixes up the characteristic mishmash of baroque-punk-classical meets pop.

So where is their new live-show to be seen first? In CLUB BELGIQUE by Samsung, of course, with TV recordings that can be admired afterwards on ACHT.

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